Zero sugar and calorie. This product is GMO free. This product is gluten free. This product is allergen free. Coca-Cola and the Environment Coca-Cola is committed to making a positive difference - to the health of the planet, consumers and the communities it serves. The company is working hard to reduce its impact on the environment in everything it does - growing more while using less in areas such as energy and water use, waste reduction and recycling - and by encouraging people to think more about the positive impact they can have on their local environment. Welcome to the 70's. A hazy purple funk all dressed up in a kaleidoscope of bell bottoms, bandanas, and tie-dye. A time when psychedelic, glam and heavy metal rock blasted from mega speakers at fairgrounds, stadiums and garages. Can you dig it? Then take a good long pull of Monster Ultra Violet. Crisp and refreshing, with a sweet and tart pixie dust flavour powered with our Monster Energy Blend. Hop on this magic carpet for the ride. Unleash the Ultra Beast!